Dayna Lucio
Associate Director of SEO
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Dayna Lucio is Associate Director, SEO at Amsive. She has almost a decade’s experience executing and developing comprehensive strategies for multi-location and franchise brands. Lucio's experience in local SEO has spanned various industries, including health, beauty and spa, fitness, home improvement, and more.
All articles by Dayna Lucio
How To Analyze the Local Pack: Metrics, Your Competitors, and Performance Gaps
Discover how to deconstruct the Google Local Pack — measuring rankings, engagement, and conversions across locations, auditing competitors on category, profile quality, and reviews, and knowing which fixes to ship now versus build for the long term.