Moz Local

A powerful Moz Local alternative

Accurate listings are just the starting line. Uberall goes beyond listing management with a complete location marketing platform: connecting listings, reviews, social, local pages, and AI search visibility in one unified system built for enterprise scale.

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How it works

Key features

Complete platform vs listing tool
Direct APIs, not aggregator relays
AI search visibility from day one
Enterprise scale without stitching tools

Complete platform, not just a listing tool

Moz Local does one thing well: keeping your business listings accurate and consistent across directories. But for enterprise brands, listing accuracy is the foundation — not the whole building. You also need reviews, social, local pages, and AI search working together.

Uberall is built as a complete location marketing platform where listings, reviews, social publishing, local pages, and GEO all reinforce each other. That connected approach creates compounding visibility gains that a standalone listing tool simply cannot deliver.

Direct APIs, not aggregator relays

Moz Local distributes business data through data aggregators — intermediaries that relay your information to directories. This approach can introduce delays, data inconsistencies, and less control over what appears on each platform.

Uberall integrates directly with 125+ directories via real-time APIs, ensuring your data is authoritative at the source. When AI search engines cross-reference your business information, consistency across direct integrations builds the confidence signals that drive recommendations.

AI search visibility from day one

Moz has published valuable thought leadership on GEO and generative engine optimization — their blog content frequently appears in AI overviews on this topic. However, Moz Local as a product does not include tools to monitor or optimize how your locations appear in AI search results.

Uberall’s GEO Studio bridges that gap, giving enterprise brands a comprehensive suite to monitor, analyse, and optimise visibility across ChatGPT, Gemini, Perplexity, and Google AI Overviews — purpose-built for multi-location operations.

Enterprise scale without stitching tools together

Moz Local is budget-friendly and effective for small businesses. But scaling to hundreds or thousands of locations means adding Moz Pro for analytics, a separate tool for social, another for local pages, and yet another for reviews at scale — creating data silos and operational overhead.

Uberall consolidates everything into one platform with unified data, workflows, and reporting. One login, one data model, one team — whether you’re managing 50 locations or 5,000 across multiple countries.

See How We Compare with Moz Local

Features

Uberall

Moz Local

Omnichannel Local Marketing

Manage listings, reviews, local social, local pages, messaging, and ads in one unified enterprise platform — designed for multi-location operations across markets and languages.

Moz Local focuses on listings management and review monitoring with automated directory syncing and duplicate suppression. Social, messaging, and local pages are not part of the platform.

AI Search Visibility (GEO)

GEO Studio monitors and optimizes how AI search engines like ChatGPT, Gemini, and Perplexity represent each location. Entity-level optimization ensures every location is a trusted AI signal source.

Moz publishes thought leadership content on GEO topics, but Moz Local as a product does not offer dedicated AI search visibility monitoring or optimization tools for multi-location brands.

Enterprise Governance & Roles

Granular role-based access, multi-tier approval workflows, and brand governance tools designed for complex organizations with hundreds or thousands of locations across multiple markets.

Moz Local is positioned for small to mid-sized businesses. Enterprise governance features like multi-tier permissions, approval chains, and complex brand hierarchies are not core capabilities.

Global Directory Network

Direct API integrations with 125+ directories worldwide including Google, Apple Maps, Bing, Yelp, TripAdvisor, and region-specific platforms spanning Europe, North America, Asia, and beyond.

Moz Local connects with primary data aggregators to push business information to approximately 90+ directories. The approach relies on aggregator distribution rather than direct API integrations with each publisher.

Review Management at Scale

Centralized review monitoring, AI-powered response suggestions, sentiment analytics, and automated workflows across all locations — integrated with listings and local pages for unified presence signals.

Moz Local includes review monitoring from multiple sites in a single dashboard. Review response capabilities and AI-powered automation are more limited compared to dedicated enterprise reputation platforms.

Local Pages & Store Locator

Fully customizable, SEO-optimized local landing pages and store locator with schema markup, location-specific content, and conversion tracking — structured for both traditional and AI search.

Moz Local does not offer local landing pages or store locator functionality. The platform is focused on listing accuracy and distribution rather than local page creation and optimization.

UB-I, AI Agent for Locations

AI intelligently orchestrates actions across reviews, listings, social, content, and local pages — automating workflows that previously required manual effort across multiple tools.

No AI agent functionality. Moz Local provides automated listing sync and duplicate suppression, but does not offer cross-functional AI orchestration across marketing channels.

Social Media Management

Multi-location social publishing with brand governance, approval flows, and AI-powered content creation. Integrated with presence data so social content reinforces location-level SEO and AI signals.

Moz Local does not include social media management capabilities. Businesses need separate tools for local social posting, scheduling, and content governance.

Analytics & SEO Insights

Location-level performance analytics covering search visibility, review sentiment, competitive benchmarking, and conversion metrics. The Location Performance Score provides a unified view across all channels.

Moz Local provides profile completeness tracking and listing health monitoring. Deeper local SEO analytics are available through Moz Pro as a separate product, requiring a separate subscription.

Pricing & Platform Scope

Modular enterprise pricing covering listings, reviews, social, local pages, GEO, and analytics in one platform. Transparent cost structure designed for multi-location scale with no surprise add-ons.

Moz Local starts at approximately $14/month per location, making it budget-friendly for small businesses. However, to access full SEO analytics and advanced features, Moz Pro is required separately at significantly higher pricing.

Testimonials

See what our customers said

“The most useful part of Uberall is the ease of use and being able to manage a number of business locations and reviews all in one place. It has enabled my team and I to easily manage everything we need without any issues. The customer support has been great every time I have needed to reach out to the support team, the ease of integration within my team and wider business has also been a massive time saviour”

Enterprise customer on G2

All in One Listings Solution

They're fantastically helpful and offer both a hands-off and a hands-on approach depending on how much you know about listings and local SEO strategy. I find their reporting to be great - the most accurate Google Star Rating I've experienced and I've had home-grown reporting options, Reputation, Chatmeter, etc -- and Uberall's accuracy is the best. They are always making UX changes for the better and often reach out for betas and surveys to see how to make their product better. Their system is transparent and easy to use.

Colleen C
Digital Marketing Manager

A vital solution for attracting local customers

And it's no exaggeration to say that Uberall has revolutionized how we manage our local business listings. All the information goes straight from our various platforms and centralized on one. Maintaining our online visibility here is key for attracting local customers. With Uberall, we’ve seen a great increase in foot traffic since we started using it since this tool helps resolve an issue that sometimes leaves potential clients confused by having inconsistent information. In short, it has simplified our marketing efforts.

Hector E
Digital marketing specialist Marketing and Advertising
KFC logo

We’re really pleased with the results of our Uberall solution. It’s done a great job in terms of helping more of our fans find their way to our restaurants, with a proven return 37 times our investment. We’re looking forward to our continued working relationship, and hopefully seeing those numbers continue to grow.

Matt Richards
Performance Marketing Manager, KFC UK & Ireland
Matthias Engelman Photo

"Douglas follows a consistent omnichannel approach, making it crucial that our stores are found with correct information across all online directories. Uberall helps us efficiently manage our store listings, including opening hours, offers and images, significantly strengthening our visibility and brand perception."

Matthias Engelman
Head of Omnichannel, Douglas

Uberall is a great platform for our 20+ restaurant chain!

I like the ease of being able to respond to all comments on all locations of our restaurants!

Kylie S
Enterprise

Uberall Helps Emerging Brands Manage alot Quickly

Uberall is fantastic to help a small marketing team assist 20 + stores. They care for their customers and support is very quick to respond. They keep up with technology updates as well

Tammy L
Enterprise
regional leader badge

Uberall is a powerful and intuitive tool

Uberall is a powerful and intuitive tool that greatly simplifies the management of local online presences. Centralization of data and synchronization across all platforms saves valuable time. Additionally, the interface is clear, and customer support is always responsive and professional. A real asset for any company wishing to optimize its local visibility and improve the customer experience!

Gautier N
digital project manager Enterprise

Amazing!

Saves me so much time. I love the feed, if I need to search through our almost 300 restaurants for a specific review.. I can find it in seconds! Also Anne & the engagement team have made it so I can tackle a my duties and not take most of my time to focus on review management.

Brittany W
Guest Relations Manager

Managing business listings across multiple platforms is super simple

I think Uberall’s best strength is that it is strategically positioned to help us ensure that our business listings are consistent across all platforms. This has saved our time and allowed us to focus or meet our other goals that are significant to us. Technology behind Uberall gives numerous analytic data about customers that help in reviewing campaigns and improving local searching position. Furthermore, the ability to manage and reply to the customers’ comments is less problematic and helped to maintain our favorable presence on the Internet.

Taylor H
Customer experience Manager
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Here’s what brands achieve with Uberall

Google Business Profile Results - 12 months before vs 12 months after joining Uberall.

Average revenue increase across Uberall customers.

35%

increase in average revenue

44%

boost in social engagement

21%

more Google Business Profile clicks